Short Form Content: United Drag Alliance, "Meet the Interns" Instagram Carousel Post

Original Mock Up Design for Instagram Post; I focused a lot on negative space, and one color in the logo. All designs were used with Adobe.

After doing some market research and beta testing, I decided to Switch from highlighting multiple interns on one slide for one post into one intern per slide for the carousel.

This was the mockup I created as an example of photos, information, and colors I would use with my information to share with other interns, while using my information as what the completed project would look like. The color pallete matched the UDA logo, while creating depth in text with shadows to provide easy reading abilities with the darker periwinkle background.

Highlighting differing studies, roles in the organization, and creating a hobby section of the post was appealed to casual personal anecdotes, creating a sense of familiarity with the audience.

I received intern feedback to maintain more privacy, and was asked to remove photos from the design. This was the final version of the posts, knowing a photo needed to be removed, and changed the organization of individual intern highlights, while adding elements in the design that matched the personalized information on the slide.

In the future I would change the backgrounds on each slide, with different colors used for different slides to offer variation, that differing photos would've offered in original mockup designs.